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The Secret Weapon for Solving Customer Problems Faster

IBM is leading the way in bringing efficiency to customer problem resolution with a new approach that focuses on empowerment, collaboration and vastly improved access to data. It's called advanced case management.


Many of the strategies that companies can adopt to improve customer service revolve around two central concepts: understanding how customer service applies to the entire customer lifecycle, and exploiting the huge volumes of data now available to better hear the voice of the customer. These...

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